Promoting your dental practice, especially as a newcomer, is anything but easy. Depending on where you live, you may be competing against dozens or hundreds of other dental practices with a loyal clientele. That’s where search engine optimization, or SEO, can help. Nearly half of all Google searches are local. Furthermore, the world’s most popular search engine processes around 40,000 …

As society becomes more immersed in digital mediums with the evolution of technology, digital marketing is fast becoming an integral part of the functioning of businesses across verticals. Digital marketing broadly refers to the marketing of products/services through digital mediums, such as digital display boards, mobile phones, laptops, computers, and more. Using the internet, businesses can target a massive customer …

Proper communication is essential anywhere, and it doesn’t have to be verbal all the time. The lack of time, full schedule, minor emergencies can play a bad role in the process of delivering an important message even within housemates. The consequences might be quite dramatic from wasted supper to missed flight or important meeting. If you don’t have a chance …

Marketing today is largely focused on the digital, from social media posts to online ads, but many traditional offline strategies are still effective. One such strategy is using physical items such as pens, T-shirts, and bags to advertise your brand. Human psychology remains unchanged, so people consistently love receiving free stuff—and they’ll remember the brand that it came from, especially …

Keeping up with the latest marketing trends can take a lot of time. It seems like there are new products every week. There is more competition than ever online, with more than one-third of marketers starting to incorporate digital strategies into their marketing plans. Do you know about the latest tools and trends available that help you compete? Keep reading …

If you think that email marketing is futile in a world that relies on social media, we suggest you give it a second thought. While many of you might have given up on email marketing, you’ll see many businesses confidently sending emails to their subscribers and potential ones too and are not as hopeless as you were when you tried …